#01/24
THE GLOBAL MAGAZINE FOR GF EMPLOYEES

Gustaf spends the day of Globe Xchange on in-depth discussions with Robert from Uponor.

© Henrik Mill
Globe XChange Day

A promising opportunity

Testimonial by Gustaf Bydell

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A selection of testimonials from Globe XChange is also available in other languages. You can find these online at We@GF.

 

Together with about 25 colleagues, I am part of the Swedish sales organization of GF Piping Systems. Our head office is in Stockholm (Sweden). From here we work closely with our colleagues in Finland and the Baltic states, together representing GF Piping Systems in the five countries. I had already met Robert Molund, Managing Director of GF Uponor in Sweden, before the Globe XChange Day. Our management teams had a meet and greet in December 2023 to get to know each other. This second meeting gave Robert and myself the opportunity to find out how our teams could learn from each other and grow together

An eye for detail

graphic © Henrik Mill

Gustaf Bydell

Position: Head of Sales & Marketing
Division: GF Piping Systems
Location: Stockholm (Sweden)
Joined GF in: 2020

We met at GF Uponor in Västerås, a two-and-a-half-hour drive from Stockholm. The facility combines a modern sales office with a prefabrication plant and warehouse. It wasn’t just the intelligent layout that impressed me. The interior design of the building reflects what the colleagues at Uponor stand for: sustainable and efficient water supply solutions. The ceiling in the entrance area, for example, looks like the mirrored surface of the sea. The walls are in very earthy contrasts, green and beige and brown, to give a calm and sort of woodland feeling. I think it’s a really clever way of showing what you’re specialized in and what you stand for, without saying a single word.

“Our new colleagues in Västerås have just the right expertise to complement us.”

Gustaf Bydell, Head of Sales & Marketing at GF Piping Systems
© Henrik Mill
Robert (right) shows Gustaf how Uponor technology is used in buildings.
© Henrik Mill
Connecting link: Gustaf and Robert share a drive to create the perfect product portfolio for their customers..

A two-way win for both parties

Most of GF Piping Systems’ business in Sweden is focused on the industrial and utility sectors. Only a small part has so far been in building technology. We have, however, been working hard in Sweden to expand our business. The acquisition of Uponor takes our efforts to the next level. Uponor can help us open doors with its customers and channels – and we can do the same for them. Our new colleagues in Västerås (Sweden) have just the right expertise to complement us. They are very familiar with all aspects of building technology and have a comprehensive understanding of the products required. Uponor has a number of systems that are well-known and accepted in the market. This is where we want to start to identify GF products that could complement the Uponor range.

graphic © Henrik Mill
The refined interior design of the GF Uponor site made a positive impression on Gustaf.

Complementing existing portfolios

Together with GF Uponor, we can now increasingly leverage our broad product portfolio in building technology, open new markets and gain new insights into how we can create added value for our customers. A promising and fruitful opportunity!

Further impressions:

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graphic © Henrik Mill
Robert Molund from GF Uponor in Sweden talks about his day with colleague Gustaf Bydell from GF Piping Systems. 
Click here to read what Robert had to say about Gustaf's visit.

Come together

GF Uponor is part of the family

GLOBE XCHANGE DAY was born out of a desire to deepen personal connections within the newly formed GF and Uponor family. On this unique occasion, four dedicated colleagues from GF Uponor were thoughtfully paired with four counterparts from GF Machining Solutions, GF Piping Systems and GF Casting Solutions, considering shared areas of responsibility and pinpointing common Uponor or GF locations in Canada, Italy, Germany and Sweden on the world map. You will discover compelling testimonials from your colleagues, offering a holistic view of Globe Xchange Day and the profound connections forged across our extended GF family.

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